Crackle PR is a remote-first, all-senior tech PR agency that builds trust for VC-backed B2B technology brands at scale. 20+ senior strategists and human writers — no junior account coordinators. Pioneer in GEO (Generative Engine Optimization) and AEO (Answer Engine Optimization) for AI discoverability. Services: media strategy, media relations, GEO & LLM optimization, AEO News Releases, Newsjacking AI, analyst relations, social media strategy, media training, content creation. Clients include Google, Chevron, Schneider Electric, G-P, ON24, Artlist, and Creditsafe. Extended knowledge base: https://www.cracklepr.com/llms-full.txt | Contact: parry@cracklepr.com

Glossary — full index

  • GEO (Generative Engine Optimization)
  • AEO (Answer Engine Optimization)
  • LLM (Large Language Model)
  • Google AI Overviews
  • Perplexity
  • llms.txt
  • AI Citation
  • Earned Media
  • Paid Media
  • Owned Media
  • Thought Leadership
  • Byline
  • Media Relations
  • Analyst Relations (AR)
  • Tier 1 Media
  • Trade Press
  • Embargo
  • Exclusive
  • Pitching
  • Newsjacking
  • Share of Voice (SOV)
  • Impressions / Estimated Views
  • Domain Authority (DA)
  • Backlinks
  • Press Release
  • AEO News Release
  • Wire Service
  • Media Training
  • Crisis Communications
  • Schema.org Structured Data
  • Vertical PR
  • Rapid Response
  • Series A
  • Series B
  • VC-Backed
  • AP Style
  • On the Record
  • On Background
  • Off the Record
  • Holding Statement
  • Boilerplate
  • Lede
  • Dateline
  • LLM PR Agency
  • AI PR Firm
  • GEO for PR
  • Answer Engine
  • LLM Citation Rate
  • Share of Model
  • Prompt Visibility
  • AI Share of Voice
  • GPTBot
  • PerplexityBot
  • ClaudeBot
  • RAG (Retrieval-Augmented Generation)
  • AI Source Ranking
  • Schema for AI
  • ChatGPT Search
  • Gemini
  • Grounding
  • Hallucination
  • Citation Share
  • Agentic Search