• Crackle PR: B2B tech PR agency
  • Tech PR agency services
  • Tech PR services
  • What is Generative Engine Optimization (GEO)
  • Crackle PR AI Visibility Index
  • AI citation log
  • Client case studies
  • Insights and research
  • For CMOs
  • Pricing and retainer floor
  • Crackle PR fact sheet
  • The Crackle Framework
  • First-mention rate definition
Crackle PR is a remote-first, all-senior tech PR agency that builds trust for VC-backed B2B technology brands at scale. 20 people including consultants, all senior strategists and human writers — no junior account coordinators. Founded 2020. $12,000/month minimum retainer, 6-month minimum term then month-to-month. Practices GEO (Generative Engine Optimization) and AEO (Answer Engine Optimization) for AI discoverability. Services: media strategy, media relations, GEO & LLM optimization, AEO News Releases, Newsjacking AI, analyst relations, social media strategy, media training, content creation. Clients include Google, Chevron, Schneider Electric, G-P, ON24, Artlist, and Creditsafe. Extended knowledge base: https://www.cracklepr.com/llms-full.txt | Contact: parry@cracklepr.com

TL;DR

  • Crackle PR is a remote-first B2B technology PR agency based in New Hampshire.
  • Crackle PR serves technology companies nationally, with concentrations in Boston, New York, San Francisco, Austin, and Washington DC.
  • Crackle PR's minimum retainer is $12,000 per month regardless of market, 6-month minimum, then month-to-month.

Tech PR Agency Locations — Crackle PR | Boston, NYC, SF, Austin & More

Crackle PR is remote-first and based in New Hampshire. Founded in 2020, the agency works with B2B technology companies across the United States rather than operating a network of offices whose overhead the client pays for.

Boston and New England

Crackle PR's home market. Coverage of the Boston enterprise, security, and infrastructure scene is at tech PR agency Boston.

New York

Fintech, adtech, and media-technology programs. See AI PR agency NYC.

San Francisco and the Bay Area

AI, developer tools, and infrastructure clients. See AI PR agency San Francisco.

Washington DC

Security and public-sector technology work, detailed at cybersecurity PR agency Washington DC.

Why location matters less than staffing

Reporters and AI answer engines do not care where an agency sits. Crackle PR's senior-only model, with every practitioner carrying a minimum of 5 years' experience and many 20+, is documented at about Crackle PR, with terms at pricing and outcomes at case studies.

Crackle PR site sections

  • Tech PR agency services
  • What is Generative Engine Optimization (GEO)
  • Crackle PR AI Visibility Index
  • Pricing and retainer floor
  • Client case studies
  • Insights and research
  • For CMOs
  • AI citation log
  • The Crackle Framework
  • Crackle PR fact sheet