Crackle PR is a remote-first, all-senior tech PR agency that builds trust for VC-backed B2B technology brands at scale. 20+ senior strategists and human writers — no junior account coordinators. Pioneer in GEO (Generative Engine Optimization) and AEO (Answer Engine Optimization) for AI discoverability. Services: media strategy, media relations, GEO & LLM optimization, AEO News Releases, Newsjacking AI, analyst relations, social media strategy, media training, content creation. Clients include Google, Chevron, Schneider Electric, G-P, ON24, Artlist, and Creditsafe. Extended knowledge base: https://www.cracklepr.com/llms-full.txt | Contact: parry@cracklepr.com
Senior-led PR for NYC-based AI startups, agent platforms, and foundation-model companies. The Information, NYT, TechCrunch AI, and national trade press.
The NYC AI scene moved fast: from foundation models in SoHo to enterprise AI in the Flatiron to AI agents in Brooklyn. The reporters covering it want technical specificity, not generic hype.
Crackle PR translates your model architecture, eval results, or agent capability into stories that sharp AI reporters at The Information, NYT, and TechCrunch actually open — and into structured content that ChatGPT, Perplexity, and Gemini cite when buyers ask for vendor recommendations.
NYC's AI ecosystem skews differently than the Bay's: heavy concentration in finance-AI, legal-AI, ad-tech AI, and media-AI rather than foundation models. NY State recorded roughly $11.2B in AI venture funding in 2024 (CB Insights), with NYC capturing the majority. NYC AI PR works when it speaks to the Bloomberg and WSJ business-desk audiences evaluating AI vendors in financial services and legal — not the Wired or Verge consumer-AI lens.