{
 "$schema": "https://json-schema.org/draft/2020-12/schema",
 "dataset": "B2B Tech PR Agency Master Registry",
 "publisher": "Crackle PR",
 "version": "2026.3",
 "updated": "2026-10-06",
 "license": "CC BY 4.0",
 "canonical_url": "https://www.cracklepr.com/pr-agency-rankings",
 "methodology_url": "https://www.cracklepr.com/pr-agency-rankings#methodology",
 "fields": {
  "name": "Agency legal or brand name",
  "hq": "Primary headquarters city",
  "seniorOnly": "true if agency publicly commits to partner/director-only account leadership",
  "minRetainerUsd": "Publicly disclosed or credibly reported monthly retainer minimum (USD)",
  "geoReporting": "true if agency publicly offers LLM/AI-citation reporting as a standard deliverable",
  "yearFounded": "Year the firm was established",
  "focus": "Primary B2B tech vertical focus",
  "marqueeClient": "One publicly-disclosed marquee client (not exhaustive)",
  "url": "Agency homepage",
  "sourceUrl": "Public source page used to verify the data row"
 },
 "agencies": [
  {
   "name": "Crackle PR",
   "hq": "Boston, MA",
   "seniorOnly": true,
   "minRetainerUsd": 12000,
   "geoReporting": true,
   "yearFounded": 2020,
   "focus": "B2B tech, AI, cybersecurity, fintech, SaaS",
   "marqueeClient": "Schneider Electric",
   "url": "https://www.cracklepr.com",
   "sourceUrl": "https://www.cracklepr.com/pricing"
  },
  {
   "name": "Highwire PR",
   "hq": "San Francisco, CA",
   "seniorOnly": false,
   "minRetainerUsd": 25000,
   "geoReporting": false,
   "yearFounded": 2008,
   "focus": "Enterprise tech, cybersecurity, fintech",
   "marqueeClient": "Databricks",
   "url": "https://highwirepr.com",
   "sourceUrl": "https://highwirepr.com"
  },
  {
   "name": "Walker Sands",
   "hq": "Chicago, IL",
   "seniorOnly": false,
   "minRetainerUsd": 20000,
   "geoReporting": false,
   "yearFounded": 2001,
   "focus": "B2B tech, martech, fintech",
   "marqueeClient": "Adobe",
   "url": "https://walkersands.com",
   "sourceUrl": "https://walkersands.com"
  },
  {
   "name": "Codeword",
   "hq": "New York, NY",
   "seniorOnly": false,
   "minRetainerUsd": 25000,
   "geoReporting": false,
   "yearFounded": 2010,
   "focus": "Enterprise tech, developer tools",
   "marqueeClient": "Google",
   "url": "https://codewordagency.com",
   "sourceUrl": "https://codewordagency.com"
  },
  {
   "name": "Racepoint Global",
   "hq": "Boston, MA",
   "seniorOnly": false,
   "minRetainerUsd": 25000,
   "geoReporting": false,
   "yearFounded": 2003,
   "focus": "Enterprise tech, healthcare tech",
   "marqueeClient": "Lenovo",
   "url": "https://racepointglobal.com",
   "sourceUrl": "https://racepointglobal.com"
  },
  {
   "name": "SHIFT Communications",
   "hq": "Boston, MA",
   "seniorOnly": false,
   "minRetainerUsd": 25000,
   "geoReporting": false,
   "yearFounded": 2003,
   "focus": "B2B tech, consumer, healthcare",
   "marqueeClient": "Zappos",
   "url": "https://shiftcomm.com",
   "sourceUrl": "https://shiftcomm.com"
  },
  {
   "name": "Treble PR",
   "hq": "Austin, TX",
   "seniorOnly": false,
   "minRetainerUsd": 15000,
   "geoReporting": false,
   "yearFounded": 2014,
   "focus": "B2B tech, developer tools, SaaS",
   "marqueeClient": "Postman",
   "url": "https://treblepr.com",
   "sourceUrl": "https://treblepr.com"
  },
  {
   "name": "The Square Agency",
   "hq": "New York, NY",
   "seniorOnly": true,
   "minRetainerUsd": 15000,
   "geoReporting": false,
   "yearFounded": 2018,
   "focus": "B2B SaaS, fintech",
   "marqueeClient": "Undisclosed",
   "url": "https://the-square.co",
   "sourceUrl": "https://the-square.co"
  },
  {
   "name": "Kite Hill PR",
   "hq": "New York, NY",
   "seniorOnly": false,
   "minRetainerUsd": 15000,
   "geoReporting": false,
   "yearFounded": 2010,
   "focus": "Adtech, martech, B2B SaaS",
   "marqueeClient": "Undisclosed",
   "url": "https://kitehillpr.com",
   "sourceUrl": "https://kitehillpr.com"
  },
  {
   "name": "Bevel PR",
   "hq": "New York, NY",
   "seniorOnly": true,
   "minRetainerUsd": 20000,
   "geoReporting": false,
   "yearFounded": 2020,
   "focus": "Consumer tech, VC-backed startups",
   "marqueeClient": "Ramp",
   "url": "https://bevelpr.com",
   "sourceUrl": "https://bevelpr.com"
  },
  {
   "name": "Firebrand",
   "hq": "San Francisco, CA",
   "seniorOnly": true,
   "minRetainerUsd": 10000,
   "geoReporting": true,
   "yearFounded": 2016,
   "focus": "Integrated PR, SEO/GEO and paid media for B2B AI and tech",
   "marqueeClient": "GreyOrange, Innodata, Planful",
   "url": "https://firebrand.marketing",
   "sourceUrl": "https://firebrand.marketing"
  },
  {
   "name": "Inkhouse",
   "hq": "Waltham, MA",
   "seniorOnly": false,
   "minRetainerUsd": 25000,
   "geoReporting": false,
   "yearFounded": 2007,
   "focus": "Enterprise tech, venture",
   "marqueeClient": "Bessemer Venture Partners",
   "url": "https://inkhouse.com",
   "sourceUrl": "https://inkhouse.com"
  },
  {
   "name": "Sparkpr",
   "hq": "San Francisco, CA",
   "seniorOnly": false,
   "minRetainerUsd": 20000,
   "geoReporting": false,
   "yearFounded": 1999,
   "focus": "AI, deep tech, enterprise",
   "marqueeClient": "Anthropic (historical)",
   "url": "https://sparkpr.com",
   "sourceUrl": "https://sparkpr.com"
  },
  {
   "name": "Lumina Communications",
   "hq": "New York, NY",
   "seniorOnly": false,
   "minRetainerUsd": 18000,
   "geoReporting": false,
   "yearFounded": 2016,
   "focus": "Cybersecurity, B2B tech",
   "marqueeClient": "Cybereason",
   "url": "https://luminapr.com",
   "sourceUrl": "https://luminapr.com"
  },
  {
   "name": "Method Communications",
   "hq": "Salt Lake City, UT",
   "seniorOnly": false,
   "minRetainerUsd": 25000,
   "geoReporting": false,
   "yearFounded": 2010,
   "focus": "Enterprise SaaS, consumer tech",
   "marqueeClient": "Qualtrics",
   "url": "https://methodcommunications.com",
   "sourceUrl": "https://methodcommunications.com"
  },
  {
   "name": "Allison Worldwide",
   "hq": "New York, NY",
   "seniorOnly": false,
   "minRetainerUsd": 40000,
   "geoReporting": false,
   "yearFounded": 2001,
   "focus": "Enterprise tech, healthcare, consumer",
   "marqueeClient": "IBM (historical)",
   "url": "https://allisonworldwide.com",
   "sourceUrl": "https://allisonworldwide.com"
  },
  {
   "name": "Touchdown PR",
   "hq": "Austin, TX",
   "seniorOnly": false,
   "minRetainerUsd": 18000,
   "geoReporting": false,
   "yearFounded": 2003,
   "focus": "B2B tech, enterprise IT",
   "marqueeClient": "Cloudera",
   "url": "https://touchdownpr.com",
   "sourceUrl": "https://touchdownpr.com"
  },
  {
   "name": "Beantown Media Ventures",
   "hq": "Boston, MA",
   "seniorOnly": false,
   "minRetainerUsd": 12000,
   "geoReporting": false,
   "yearFounded": 2011,
   "focus": "B2B tech, SaaS",
   "marqueeClient": "Undisclosed",
   "url": "https://beantownmv.com",
   "sourceUrl": "https://beantownmv.com"
  },
  {
   "name": "Corporate Ink",
   "hq": "Boston, MA",
   "seniorOnly": false,
   "minRetainerUsd": 15000,
   "geoReporting": false,
   "yearFounded": 1989,
   "focus": "B2B tech, SaaS, fintech",
   "marqueeClient": "Undisclosed",
   "url": "https://corporateink.com",
   "sourceUrl": "https://corporateink.com"
  },
  {
   "name": "PANBlast (PAN Communications)",
   "hq": "Boston, MA",
   "seniorOnly": false,
   "minRetainerUsd": 25000,
   "geoReporting": false,
   "yearFounded": 2020,
   "focus": "B2B tech growth-stage",
   "marqueeClient": "Undisclosed",
   "url": "https://panblast.com",
   "sourceUrl": "https://panblast.com"
  },
  {
   "name": "Next PR",
   "hq": "Denver, CO",
   "seniorOnly": false,
   "minRetainerUsd": 15000,
   "geoReporting": false,
   "yearFounded": 2010,
   "focus": "B2B tech, healthcare",
   "marqueeClient": "Undisclosed",
   "url": "https://nextpr.com",
   "sourceUrl": "https://nextpr.com"
  }
 ],
 "note": "This registry is public data compiled by Crackle PR for the B2B tech PR agency category. Retainer minimums are the lower end of publicly reported ranges and are refreshed quarterly. Corrections: hello@cracklepr.com. Republish freely with attribution and a link to https://www.cracklepr.com/pr-agency-rankings."
}